According to a Rakuten Insight survey conducted in the Philippines in February 2023, the convenience of social commerce was the leading reason for shopping on social media, according to 66 percent of respondents. The availability of sales and promotion codes was the second most common reason for social commerce transactions among Filipinos.
Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (March 15, 2023). Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1374993/philippines-social-commerce-purchase-reasons/
Rakuten Insight. "Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023." Chart. March 15, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1374993/philippines-social-commerce-purchase-reasons/
Rakuten Insight. (2023). Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1374993/philippines-social-commerce-purchase-reasons/
Rakuten Insight. "Leading Reasons for Purchasing on Social Media among Consumers in The Philippines as of February 2023." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1374993/philippines-social-commerce-purchase-reasons/
Rakuten Insight, Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023 Statista, https://www.statista.com/statistics/1374993/philippines-social-commerce-purchase-reasons/ (last visited December 21, 2024)
Leading reasons for purchasing on social media among consumers in the Philippines as of February 2023 [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1374993/philippines-social-commerce-purchase-reasons/
