According to a Rakuten Insight survey conducted in the Philippines in February 2023, about 37 percent of respondents stated that they regularly shopped on social media in the past 12 months. In comparison, around 11 percent of respondents had never purchased items on social media platforms.
Frequency of purchasing on social media in the last 12 months among consumers in the Philippines as of February 2023
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Rakuten Insight. (March 15, 2023). Frequency of purchasing on social media in the last 12 months among consumers in the Philippines as of February 2023 [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/1374868/philippines-social-media-shopping-frequency/
Rakuten Insight. "Frequency of purchasing on social media in the last 12 months among consumers in the Philippines as of February 2023." Chart. March 15, 2023. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/1374868/philippines-social-media-shopping-frequency/
Rakuten Insight. (2023). Frequency of purchasing on social media in the last 12 months among consumers in the Philippines as of February 2023. Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/1374868/philippines-social-media-shopping-frequency/
Rakuten Insight. "Frequency of Purchasing on Social Media in The Last 12 Months among Consumers in The Philippines as of February 2023." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1374868/philippines-social-media-shopping-frequency/
Rakuten Insight, Frequency of purchasing on social media in the last 12 months among consumers in the Philippines as of February 2023 Statista, https://www.statista.com/statistics/1374868/philippines-social-media-shopping-frequency/ (last visited January 05, 2025)
Frequency of purchasing on social media in the last 12 months among consumers in the Philippines as of February 2023 [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1374868/philippines-social-media-shopping-frequency/