Latvian residents in the high-income group visited social media platforms most often, with over eight in ten respondents having earnings of 1,001 euros or above admitting to have accessed social networks every day or almost every day in 2022. To compare, a third of Latvian residents who earned between 301 and 450 euros a month maintained that they had never accessed social media before. In 2022, seven in ten Latvians with higher education were found to browse social media every day or almost every day.
The source adds that 75 percent of the interviews were obtained using the direct interviewing at the respondents' place of residence and 25 percent of the interviews were obtained using computerized telephone interviews.
The original question was posed by the source as follows: "Sakiet, lūdzu, cik regulāri Jūs izmantojat sociālie mediji?"
Shares do no sum up to 100 percent due to rounding.
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National Electronic Mass Media Council. (January 23, 2023). How regularly do you use social media? [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1374613/latvia-social-media-use-frequency-by-income/
National Electronic Mass Media Council. "How regularly do you use social media?." Chart. January 23, 2023. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1374613/latvia-social-media-use-frequency-by-income/
National Electronic Mass Media Council. (2023). How regularly do you use social media?. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1374613/latvia-social-media-use-frequency-by-income/
National Electronic Mass Media Council. "How Regularly Do You Use Social Media?." Statista, Statista Inc., 23 Jan 2023, https://www.statista.com/statistics/1374613/latvia-social-media-use-frequency-by-income/
National Electronic Mass Media Council, How regularly do you use social media? Statista, https://www.statista.com/statistics/1374613/latvia-social-media-use-frequency-by-income/ (last visited October 02, 2024)
How regularly do you use social media? [Graph], National Electronic Mass Media Council, January 23, 2023. [Online]. Available: https://www.statista.com/statistics/1374613/latvia-social-media-use-frequency-by-income/