In Portugal, social media was mostly used by medium and large enterprises in 2023, at a rate of 99.7 percent. Small-sized enterprises used social media at a share of 99 percent, which shows the little difference in the use of social media between different enterprises.
Share of enterprises that use social media in Portugal in 2023, by size
Small enterprises comprise between 10 and 49 employees, medium enterprises comprise between 50 and 249 employees, and large enterprises have 250 or more employees.
The survey population does not include enterprises from the financial sector.
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Statistics Portugal. (November 21, 2023). Share of enterprises that use social media in Portugal in 2023, by size [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1374584/portugal-enterprises-using-social-media-by-size/
Statistics Portugal. "Share of enterprises that use social media in Portugal in 2023, by size." Chart. November 21, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1374584/portugal-enterprises-using-social-media-by-size/
Statistics Portugal. (2023). Share of enterprises that use social media in Portugal in 2023, by size. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1374584/portugal-enterprises-using-social-media-by-size/
Statistics Portugal. "Share of Enterprises That Use Social Media in Portugal in 2023, by Size." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/1374584/portugal-enterprises-using-social-media-by-size/
Statistics Portugal, Share of enterprises that use social media in Portugal in 2023, by size Statista, https://www.statista.com/statistics/1374584/portugal-enterprises-using-social-media-by-size/ (last visited November 22, 2024)
Share of enterprises that use social media in Portugal in 2023, by size [Graph], Statistics Portugal, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/1374584/portugal-enterprises-using-social-media-by-size/
