During a 2023 survey among marketing leaders in North America, 66 percent of responding marketers believed that customer acquisition was one of the leading areas in which media marketing and advertising can make an impact in North America. Customer growth followed with 46 percent of respondents' shares.
Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023
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MarketingCharts. (February 1, 2023). Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1374173/top-areas-media-marketing-advertising-can-impact-north-america/
MarketingCharts. "Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023." Chart. February 1, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1374173/top-areas-media-marketing-advertising-can-impact-north-america/
MarketingCharts. (2023). Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1374173/top-areas-media-marketing-advertising-can-impact-north-america/
MarketingCharts. "Leading Areas in Which B2c Marketers Believe That Media Marketing and Advertising Can Make An Impact in North America as of January 2023." Statista, Statista Inc., 1 Feb 2023, https://www.statista.com/statistics/1374173/top-areas-media-marketing-advertising-can-impact-north-america/
MarketingCharts, Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023 Statista, https://www.statista.com/statistics/1374173/top-areas-media-marketing-advertising-can-impact-north-america/ (last visited December 30, 2024)
Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023 [Graph], MarketingCharts, February 1, 2023. [Online]. Available: https://www.statista.com/statistics/1374173/top-areas-media-marketing-advertising-can-impact-north-america/