According to a survey on social commerce conducted in 2022, 60 percent of female and 48 percent of male Indonesian respondents stated that they intended to use TikTok Shop to buy products or services in the future. The same survey indicated that ten percent of Indonesian consumers did not intend to use any social media platforms for future purchases.
Share of consumers who intend to use social media for future purchases in Indonesia as of August 2022, by platform and gender
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Populix. (September 21, 2022). Share of consumers who intend to use social media for future purchases in Indonesia as of August 2022, by platform and gender [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1374158/indonesia-intention-to-shop-on-social-media-by-platform-and-gender/
Populix. "Share of consumers who intend to use social media for future purchases in Indonesia as of August 2022, by platform and gender." Chart. September 21, 2022. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1374158/indonesia-intention-to-shop-on-social-media-by-platform-and-gender/
Populix. (2022). Share of consumers who intend to use social media for future purchases in Indonesia as of August 2022, by platform and gender. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1374158/indonesia-intention-to-shop-on-social-media-by-platform-and-gender/
Populix. "Share of Consumers Who Intend to Use Social Media for Future Purchases in Indonesia as of August 2022, by Platform and Gender." Statista, Statista Inc., 21 Sep 2022, https://www.statista.com/statistics/1374158/indonesia-intention-to-shop-on-social-media-by-platform-and-gender/
Populix, Share of consumers who intend to use social media for future purchases in Indonesia as of August 2022, by platform and gender Statista, https://www.statista.com/statistics/1374158/indonesia-intention-to-shop-on-social-media-by-platform-and-gender/ (last visited November 22, 2024)
Share of consumers who intend to use social media for future purchases in Indonesia as of August 2022, by platform and gender [Graph], Populix, September 21, 2022. [Online]. Available: https://www.statista.com/statistics/1374158/indonesia-intention-to-shop-on-social-media-by-platform-and-gender/
