In 2022, description only content on TikTok – when a video only mentions a sponsor in its description – received an average of 509.6 thousand views in the United States and Canada. Integrated – when sponsored content is mentioned within a video – received an average of 475.6 thousand views, while dedicated videos – when an entire video is dedicated to an ad – received an average of 466.6 thousand views.
Average views of sponsored videos on TikTok in the United States and Canada in 2022, by content type
(in 1,000s)
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NeoReach. (February 1, 2023). Average views of sponsored videos on TikTok in the United States and Canada in 2022, by content type (in 1,000s) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1373949/tiktok-sponsored-videos-average-views-us-canada/
NeoReach. "Average views of sponsored videos on TikTok in the United States and Canada in 2022, by content type (in 1,000s)." Chart. February 1, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1373949/tiktok-sponsored-videos-average-views-us-canada/
NeoReach. (2023). Average views of sponsored videos on TikTok in the United States and Canada in 2022, by content type (in 1,000s). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1373949/tiktok-sponsored-videos-average-views-us-canada/
NeoReach. "Average Views of Sponsored Videos on Tiktok in The United States and Canada in 2022, by Content Type (in 1,000s)." Statista, Statista Inc., 1 Feb 2023, https://www.statista.com/statistics/1373949/tiktok-sponsored-videos-average-views-us-canada/
NeoReach, Average views of sponsored videos on TikTok in the United States and Canada in 2022, by content type (in 1,000s) Statista, https://www.statista.com/statistics/1373949/tiktok-sponsored-videos-average-views-us-canada/ (last visited July 22, 2024)
Average views of sponsored videos on TikTok in the United States and Canada in 2022, by content type (in 1,000s) [Graph], NeoReach, February 1, 2023. [Online]. Available: https://www.statista.com/statistics/1373949/tiktok-sponsored-videos-average-views-us-canada/