Breakdown of online diaper market in China 2022, by price level

Published by
Xin Ou,
Sep 23, 2024
In 2021, mid-to-high-range diapers accounted for more than 45 percent of China's online diaper market, increasing significantly from around 36 percent in the previous year. Young parents today are more willing to spend on higher-quality items.

Distribution of online diaper market in China as of June 2022, by price range

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Release date

January 2023

Region

China

Survey time period

June 2022

Supplementary notes

Mid-to-high-end diapers refer to diapers with a selling price higher than 2.16 yuan/piece.

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