According to a survey conducted by Rakuten Insight in Indonesia in 2023 on the frequency of purchases on social media during the last 12 months, approximately 44 percent of female and 34 percent of male respondents answered that they regularly shopped on social media. The same survey indicated that sale and promotion code were the main driver of social media purchases among Indonesian consumers.
Frequency of purchasing something on social media during the last 12 months in Indonesia as of February 2023, by gender
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Rakuten Insight. (March 15, 2023). Frequency of purchasing something on social media during the last 12 months in Indonesia as of February 2023, by gender [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1373566/indonesia-frequency-of-social-media-purchases-by-gender/
Rakuten Insight. "Frequency of purchasing something on social media during the last 12 months in Indonesia as of February 2023, by gender." Chart. March 15, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1373566/indonesia-frequency-of-social-media-purchases-by-gender/
Rakuten Insight. (2023). Frequency of purchasing something on social media during the last 12 months in Indonesia as of February 2023, by gender. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1373566/indonesia-frequency-of-social-media-purchases-by-gender/
Rakuten Insight. "Frequency of Purchasing Something on Social Media during The Last 12 Months in Indonesia as of February 2023, by Gender." Statista, Statista Inc., 15 Mar 2023, https://www.statista.com/statistics/1373566/indonesia-frequency-of-social-media-purchases-by-gender/
Rakuten Insight, Frequency of purchasing something on social media during the last 12 months in Indonesia as of February 2023, by gender Statista, https://www.statista.com/statistics/1373566/indonesia-frequency-of-social-media-purchases-by-gender/ (last visited November 22, 2024)
Frequency of purchasing something on social media during the last 12 months in Indonesia as of February 2023, by gender [Graph], Rakuten Insight, March 15, 2023. [Online]. Available: https://www.statista.com/statistics/1373566/indonesia-frequency-of-social-media-purchases-by-gender/
