Share of enterprises using social media in Lithuania 2023, by type

Published by Statista Research Department, Nov 27, 2024

Social networks, such as Facebook and LinkedIn, were the most popular type of social media employed by Lithuanian enterprises in 2023. More than 56 percent of organizations across the country had a social network account, while roughly one-fifth of enterprises used multimedia content sharing websites, such as YouTube and SlideShare.

Share of enterprises using social media in Lithuania in 2023, by type

CharacteristicShare of enterprises
Use social networks 56.6%
Pay to advertise on the internet 39%
Use multimedia content sharing websites 20.1%
Use enterprise's blog or microblogs 5.4%
Showing entries 1 to 4 (4 entries in total)
Created with Highcharts 7.2.2Share of enterprises56.6%56.6%39%39%20.1%20.1%5.4%5.4%Use social networksPay to advertise on the internetUse multimedia content sharing websitesUse enterprise's blog or microblogs
0%10%20%30%40%50%60%70%

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Source

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Release date

September 2024

Region

Lithuania

Survey time period

2023

Supplementary notes

The source provided the following examples of channels:
Social networks: Facebook, LinkedIn, Xing, Viadeo, Yammer, etc.;
Blog or microblogs: Twitter, Present.ly;
Multimedia content sharing websites: YouTube, Flickr, Picasa, SlideShare, etc.

Refers to the share of enterprises with at least 10 employees, excluding the financial sector. 

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