In April 2022, Youtube.com had the highest average viewing time among the leading over-the-top (OTT) platforms in India across all age groups. Furthermore, visitors of age 35 years and above spent on average about 819 minutes on the video OTT platform in that time period. Notably, Hotstar was the second most viewed platform that drew the most viewers from the 15 to 24 years age range.
Average time spent on selected over-the-top (OTT) platforms per visitor in India in April 2022, by age group
(in minutes)
Characteristic
15 to 24 years
25 to 34 years
35 years and above
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comScore. (July 26, 2022). Average time spent on selected over-the-top (OTT) platforms per visitor in India in April 2022, by age group (in minutes) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1373111/india-average-time-spent-on-ott-by-age/
comScore. "Average time spent on selected over-the-top (OTT) platforms per visitor in India in April 2022, by age group (in minutes)." Chart. July 26, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1373111/india-average-time-spent-on-ott-by-age/
comScore. (2022). Average time spent on selected over-the-top (OTT) platforms per visitor in India in April 2022, by age group (in minutes). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1373111/india-average-time-spent-on-ott-by-age/
comScore. "Average Time Spent on Selected Over-the-top (Ott) Platforms per Visitor in India in April 2022, by Age Group (in Minutes)." Statista, Statista Inc., 26 Jul 2022, https://www.statista.com/statistics/1373111/india-average-time-spent-on-ott-by-age/
comScore, Average time spent on selected over-the-top (OTT) platforms per visitor in India in April 2022, by age group (in minutes) Statista, https://www.statista.com/statistics/1373111/india-average-time-spent-on-ott-by-age/ (last visited August 24, 2024)
Average time spent on selected over-the-top (OTT) platforms per visitor in India in April 2022, by age group (in minutes) [Graph], comScore, July 26, 2022. [Online]. Available: https://www.statista.com/statistics/1373111/india-average-time-spent-on-ott-by-age/