In 2022, the average spending per trip on fast-moving consumer goods via social commerce in Vietnam reached 385.4 thousand Vietnamese dong. By comparison, e-commerce channels recorded a lower average spending per trip that year, amounting to over 313 thousand Vietnamese dong.
Spending per trip on fast-moving consumer goods (FMCG) via online channels of consumers in Vietnam in 2022, by online platform type
(in thousand Vietnamese dong)
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Kantar Worldpanel. (February 27, 2023). Spending per trip on fast-moving consumer goods (FMCG) via online channels of consumers in Vietnam in 2022, by online platform type (in thousand Vietnamese dong) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1372904/vietnam-spending-per-trip-on-fmcg-via-online-channels/
Kantar Worldpanel. "Spending per trip on fast-moving consumer goods (FMCG) via online channels of consumers in Vietnam in 2022, by online platform type (in thousand Vietnamese dong)." Chart. February 27, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1372904/vietnam-spending-per-trip-on-fmcg-via-online-channels/
Kantar Worldpanel. (2023). Spending per trip on fast-moving consumer goods (FMCG) via online channels of consumers in Vietnam in 2022, by online platform type (in thousand Vietnamese dong). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1372904/vietnam-spending-per-trip-on-fmcg-via-online-channels/
Kantar Worldpanel. "Spending per Trip on Fast-moving Consumer Goods (Fmcg) via Online Channels of Consumers in Vietnam in 2022, by Online Platform Type (in Thousand Vietnamese Dong)." Statista, Statista Inc., 27 Feb 2023, https://www.statista.com/statistics/1372904/vietnam-spending-per-trip-on-fmcg-via-online-channels/
Kantar Worldpanel, Spending per trip on fast-moving consumer goods (FMCG) via online channels of consumers in Vietnam in 2022, by online platform type (in thousand Vietnamese dong) Statista, https://www.statista.com/statistics/1372904/vietnam-spending-per-trip-on-fmcg-via-online-channels/ (last visited December 21, 2024)
Spending per trip on fast-moving consumer goods (FMCG) via online channels of consumers in Vietnam in 2022, by online platform type (in thousand Vietnamese dong) [Graph], Kantar Worldpanel, February 27, 2023. [Online]. Available: https://www.statista.com/statistics/1372904/vietnam-spending-per-trip-on-fmcg-via-online-channels/
