As of September 2023, personal TikTok accounts tended to generate more views than business accounts. The average number of views for personal TikTok accounts was approximately 32,108. In comparison, business accounts generated on average 23,782 video views in the examined period.
Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
The source analyzed "47,625 business accounts and 37,636 personal accounts (from creators and personal brands) of different sizes" The study analyzed a total of 85,261 accounts and over 3.4 million videos.
Citation formats
Access all statistics starting from $2,388 USD yearly
*
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
Metricool. (September 26, 2023). Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type [Graph]. In Statista. Retrieved April 29, 2025, from https://www.statista.com/statistics/1372502/tiktok-video-views-by-type-account/
Metricool. "Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type." Chart. September 26, 2023. Statista. Accessed April 29, 2025. https://www.statista.com/statistics/1372502/tiktok-video-views-by-type-account/
Metricool. (2023). Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type. Statista. Statista Inc.. Accessed: April 29, 2025. https://www.statista.com/statistics/1372502/tiktok-video-views-by-type-account/
Metricool. "Average Number of Views per Video Posted on Social Video App Tiktok from March 2023 to August 2023, by Account Type." Statista, Statista Inc., 26 Sep 2023, https://www.statista.com/statistics/1372502/tiktok-video-views-by-type-account/
Metricool, Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type Statista, https://www.statista.com/statistics/1372502/tiktok-video-views-by-type-account/ (last visited April 29, 2025)
Average number of views per video posted on social video app TikTok from March 2023 to August 2023, by account type [Graph], Metricool, September 26, 2023. [Online]. Available: https://www.statista.com/statistics/1372502/tiktok-video-views-by-type-account/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
