Lithuania: social media ad spend 2028

The ad spending in the 'Social Media Advertising' segment of the digital advertising market in Lithuania was forecast to continuously increase between 2023 and 2028 by in total 14.2 million U.S. dollars (+27.96 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 64.95 million U.S. dollars and therefore a new peak in 2028. Notably, the ad spending of the 'Social Media Advertising' segment of the digital advertising market was continuously increasing over the past years.

Find further information concerning the ad spending in the digital advertising market in Vietnam and the ad spending in the digital advertising market in Italy.

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Social media advertising spending in Lithuania from 2018 to 2028 (in million U.S. dollars)

Characteristic	Ad spend in million U.S. dollars
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Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.

Additional information:
Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.

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