DOOH messages encouraging search in the UK 2023

Published by Statista Research Department, Mar 15, 2024
During a 2023 survey carried out among adult consumers from the United Kingdom (UK), 49 percent of respondents stated that seeing information about stock availability on digital out-of-home (OOH) screens would tempt them to search online.

Digital out-of-home messages that triggered online search according to consumers in the United Kingdom (UK) as of January 2023

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Sources

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Release date

January 2023

Region

United Kingdom

Survey time period

as of January 2023

Number of respondents

1,079 respondents

Age group

18-55 years

Method of interview

Online survey

Supplementary notes

The source does not provide a date of survey. The date provided is the release date.

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Topics

Out-of-home advertising in the UKAdvertising in the UKProgrammatic advertising in the UKOutdoor advertising worldwideDigital out-of-home advertising in the UK
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