Women were more frequent e-commerce consumers in Estonia in 2021, with over 22 percent who had made an online purchase in the past three months placing 10 orders or more. To compare, around a third of male online shoppers made between one and two purchases over the same time frame. Among the most purchased categories of goods on the internet in Estonia were clothes, shoes, and accessories.
Frequency of e-commerce purchases in the past three months in Estonia in 2021, by gender
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Eurostat. (March 7, 2023). Frequency of e-commerce purchases in the past three months in Estonia in 2021, by gender [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1372134/estonia-online-shopping-frequency-by-gender/
Eurostat. "Frequency of e-commerce purchases in the past three months in Estonia in 2021, by gender." Chart. March 7, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1372134/estonia-online-shopping-frequency-by-gender/
Eurostat. (2023). Frequency of e-commerce purchases in the past three months in Estonia in 2021, by gender. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1372134/estonia-online-shopping-frequency-by-gender/
Eurostat. "Frequency of E-commerce Purchases in The past Three Months in Estonia in 2021, by Gender." Statista, Statista Inc., 7 Mar 2023, https://www.statista.com/statistics/1372134/estonia-online-shopping-frequency-by-gender/
Eurostat, Frequency of e-commerce purchases in the past three months in Estonia in 2021, by gender Statista, https://www.statista.com/statistics/1372134/estonia-online-shopping-frequency-by-gender/ (last visited October 31, 2024)
Frequency of e-commerce purchases in the past three months in Estonia in 2021, by gender [Graph], Eurostat, March 7, 2023. [Online]. Available: https://www.statista.com/statistics/1372134/estonia-online-shopping-frequency-by-gender/
