This statistic presents the preferred time of the day for consumers in the United States to shop online. During the April 2015 survey, 48 percent of survey respondents stated that their peak online shopping hours were between 4 and 9 PM.
Preferred time of the day for consumers in the United States to shop online as of April 2015
Characteristic
Share of respondents
7-11 AM
10%
11 AM - 4 PM
28%
4-9 PM
48%
9 PM - 2 AM
14%
Created with Highcharts 7.2.2Share of respondents10%10%28%28%48%48%14%14%7-11 AM11 AM - 4 PM4-9 PM9 PM - 2 AM
0%10%20%30%40%50%60%
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Blackhawk Engagement Solutions. (July 14, 2015). Preferred time of the day for consumers in the United States to shop online as of April 2015 [Graph]. In Statista. Retrieved April 03, 2025, from https://www.statista.com/statistics/476827/usa-peak-online-shopping-hours/
Blackhawk Engagement Solutions. "Preferred time of the day for consumers in the United States to shop online as of April 2015." Chart. July 14, 2015. Statista. Accessed April 03, 2025. https://www.statista.com/statistics/476827/usa-peak-online-shopping-hours/
Blackhawk Engagement Solutions. (2015). Preferred time of the day for consumers in the United States to shop online as of April 2015. Statista. Statista Inc.. Accessed: April 03, 2025. https://www.statista.com/statistics/476827/usa-peak-online-shopping-hours/
Blackhawk Engagement Solutions. "Preferred Time of The Day for Consumers in The United States to Shop Online as of April 2015." Statista, Statista Inc., 14 Jul 2015, https://www.statista.com/statistics/476827/usa-peak-online-shopping-hours/
Blackhawk Engagement Solutions, Preferred time of the day for consumers in the United States to shop online as of April 2015 Statista, https://www.statista.com/statistics/476827/usa-peak-online-shopping-hours/ (last visited April 03, 2025)
Preferred time of the day for consumers in the United States to shop online as of April 2015 [Graph], Blackhawk Engagement Solutions, July 14, 2015. [Online]. Available: https://www.statista.com/statistics/476827/usa-peak-online-shopping-hours/
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