As of September 2022, Babbel saw the highest average revenue per user (ARPU) worldwide amonglanguage learning apps, with users generating approximately 17 U.S. dollars on the platform. Busuu ranked second, with users generating approximately eight U.S. dollars on average, while Duolingo ranked third with an ARPU of around 6.76 U.S. dollars as of the examined period.
Average revenue per user (ARPU) of language learning apps worldwide as of 2022
(in U.S. dollars)
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Revenue per user in U.S. dollars
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Sortlist. (September 30, 2022). Average revenue per user (ARPU) of language learning apps worldwide as of 2022 (in U.S. dollars) [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1371763/language-learning-apps-arpu-global/
Sortlist. "Average revenue per user (ARPU) of language learning apps worldwide as of 2022 (in U.S. dollars)." Chart. September 30, 2022. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1371763/language-learning-apps-arpu-global/
Sortlist. (2022). Average revenue per user (ARPU) of language learning apps worldwide as of 2022 (in U.S. dollars). Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1371763/language-learning-apps-arpu-global/
Sortlist. "Average Revenue per User (Arpu) of Language Learning Apps Worldwide as of 2022 (in U.S. Dollars)." Statista, Statista Inc., 30 Sep 2022, https://www.statista.com/statistics/1371763/language-learning-apps-arpu-global/
Sortlist, Average revenue per user (ARPU) of language learning apps worldwide as of 2022 (in U.S. dollars) Statista, https://www.statista.com/statistics/1371763/language-learning-apps-arpu-global/ (last visited July 23, 2024)
Average revenue per user (ARPU) of language learning apps worldwide as of 2022 (in U.S. dollars) [Graph], Sortlist, September 30, 2022. [Online]. Available: https://www.statista.com/statistics/1371763/language-learning-apps-arpu-global/