According to the global survey conducted in the third quarter of 2023, 36.3 percent of internet users in Canada reported discovering new brands via search engines. Approximately 36 percent of the respondents came upon new brands through word-of-mouth recommendations. Meanwhile, 30 percent of the users discovered new brands, products, and services on retail websites.
Most common sources of new brand, product, and service discovery among internet users in Canada as of 3rd quarter 2023
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DataReportal, & We Are Social, & Meltwater. (February 22, 2024). Most common sources of new brand, product, and service discovery among internet users in Canada as of 3rd quarter 2023 [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1370968/main-channels-of-new-brand-discovery-canada/
DataReportal, und We Are Social, und Meltwater. "Most common sources of new brand, product, and service discovery among internet users in Canada as of 3rd quarter 2023." Chart. February 22, 2024. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1370968/main-channels-of-new-brand-discovery-canada/
DataReportal, We Are Social, Meltwater. (2024). Most common sources of new brand, product, and service discovery among internet users in Canada as of 3rd quarter 2023. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1370968/main-channels-of-new-brand-discovery-canada/
DataReportal, and We Are Social, and Meltwater. "Most Common Sources of New Brand, Product, and Service Discovery among Internet Users in Canada as of 3rd Quarter 2023." Statista, Statista Inc., 22 Feb 2024, https://www.statista.com/statistics/1370968/main-channels-of-new-brand-discovery-canada/
DataReportal & We Are Social & Meltwater, Most common sources of new brand, product, and service discovery among internet users in Canada as of 3rd quarter 2023 Statista, https://www.statista.com/statistics/1370968/main-channels-of-new-brand-discovery-canada/ (last visited November 03, 2024)
Most common sources of new brand, product, and service discovery among internet users in Canada as of 3rd quarter 2023 [Graph], DataReportal, & We Are Social, & Meltwater, February 22, 2024. [Online]. Available: https://www.statista.com/statistics/1370968/main-channels-of-new-brand-discovery-canada/