Frequency of online shopping in Germany 2023, by category
In 2023, around 20 percent of respondents in Germany purchased fresh food and drinks online every week. 33 percent said that they purchased fashion items online around once a month.
How often do you buy products from the following categories online?
Source
In cooperation with
Release date
February 2024
More information
Region
Germany
Survey time period
2023
Age group
18 years and older
Special properties
Monthly online shoppers
Method of interview
Online survey
Supplementary notes
The source did not provide exact information on the number of respondents.
Percentage points exceeding 100 percent are probably due to rounding.
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DPD. (February 5, 2024). How often do you buy products from the following categories online? [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1370489/online-shopping-by-category-germany/
DPD. "How often do you buy products from the following categories online?." Chart. February 5, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1370489/online-shopping-by-category-germany/
DPD. (2024). How often do you buy products from the following categories online?. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1370489/online-shopping-by-category-germany/
DPD. "How Often Do You Buy Products from The following Categories Online?." Statista, Statista Inc., 5 Feb 2024, https://www.statista.com/statistics/1370489/online-shopping-by-category-germany/
DPD, How often do you buy products from the following categories online? Statista, https://www.statista.com/statistics/1370489/online-shopping-by-category-germany/ (last visited December 22, 2024)
How often do you buy products from the following categories online? [Graph], DPD, February 5, 2024. [Online]. Available: https://www.statista.com/statistics/1370489/online-shopping-by-category-germany/