A survey of May 2022 revealed that halal was the decision making factor for 91 percent of respondents in Southeast Asia to buy a product. 68 percent of respondents answered that good value for money influences their decision to purchase any product in 2022.
Most important factors when buying a product for Muslim consumers in Southeast Asia in 2022
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VML, & Wunderman Thompson Commerce. (September 14, 2022). Most important factors when buying a product for Muslim consumers in Southeast Asia in 2022 [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1370422/sea-top-factors-when-buying-a-product-for-muslim-consumers/
VML, und Wunderman Thompson Commerce. "Most important factors when buying a product for Muslim consumers in Southeast Asia in 2022." Chart. September 14, 2022. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1370422/sea-top-factors-when-buying-a-product-for-muslim-consumers/
VML, Wunderman Thompson Commerce. (2022). Most important factors when buying a product for Muslim consumers in Southeast Asia in 2022. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1370422/sea-top-factors-when-buying-a-product-for-muslim-consumers/
VML, and Wunderman Thompson Commerce. "Most Important Factors When Buying a Product for Muslim Consumers in Southeast Asia in 2022." Statista, Statista Inc., 14 Sep 2022, https://www.statista.com/statistics/1370422/sea-top-factors-when-buying-a-product-for-muslim-consumers/
VML & Wunderman Thompson Commerce, Most important factors when buying a product for Muslim consumers in Southeast Asia in 2022 Statista, https://www.statista.com/statistics/1370422/sea-top-factors-when-buying-a-product-for-muslim-consumers/ (last visited December 20, 2024)
Most important factors when buying a product for Muslim consumers in Southeast Asia in 2022 [Graph], VML, & Wunderman Thompson Commerce, September 14, 2022. [Online]. Available: https://www.statista.com/statistics/1370422/sea-top-factors-when-buying-a-product-for-muslim-consumers/
