A 2023 survey found that 25 percent of organizations worldwide believe that they should comply with all relevant privacy laws. Security professionals also stressed the need to avoid having data breaches, in addition to the importance of providing clear information on how their data is being used to build consumer trust.
Organization perspective of building trust among customers by following data privacy rules worldwide as of 2023
Characteristic
Share of respondents
Comply with privacy laws
25%
Avoid having data breaches
23%
Provide clear information on data use
21%
Allow customers to configure their privacy settings
17%
Refrain from selling information for ads/marketing
Survey respondents are from the following countries:
Australia, Brazil, Canada, Chile, China, Columbia, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Malaysia, Mexico, Philippines, Saudi Arabia, Singapore, South Korea, Spain, Taiwan, Thailand, The Netherlands, UK, U.S., and Vietnam.
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Cisco Systems. (January 25, 2024). Organization perspective of building trust among customers by following data privacy rules worldwide as of 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1369934/companies-data-privacy-building-customer-trust-global/
Cisco Systems. "Organization perspective of building trust among customers by following data privacy rules worldwide as of 2023." Chart. January 25, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1369934/companies-data-privacy-building-customer-trust-global/
Cisco Systems. (2024). Organization perspective of building trust among customers by following data privacy rules worldwide as of 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1369934/companies-data-privacy-building-customer-trust-global/
Cisco Systems. "Organization Perspective of Building Trust among Customers by following Data Privacy Rules Worldwide as of 2023." Statista, Statista Inc., 25 Jan 2024, https://www.statista.com/statistics/1369934/companies-data-privacy-building-customer-trust-global/
Cisco Systems, Organization perspective of building trust among customers by following data privacy rules worldwide as of 2023 Statista, https://www.statista.com/statistics/1369934/companies-data-privacy-building-customer-trust-global/ (last visited December 21, 2024)
Organization perspective of building trust among customers by following data privacy rules worldwide as of 2023 [Graph], Cisco Systems, January 25, 2024. [Online]. Available: https://www.statista.com/statistics/1369934/companies-data-privacy-building-customer-trust-global/
