In 2022, digital retail media advertising spending worldwide increased by 11.3 percent. In the following six years, the spending is expected to keep growing but the growth will gradually slow down, to reach roughly six percent in 2028.
Change in digital retail media advertising spending worldwide from 2018 to 2028
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Year-on-year growth rate
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Brands Vietnam. (June 29, 2023). Change in digital retail media advertising spending worldwide from 2018 to 2028 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1369467/change-retail-media-ad-spend-worldwide/
Brands Vietnam. "Change in digital retail media advertising spending worldwide from 2018 to 2028." Chart. June 29, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1369467/change-retail-media-ad-spend-worldwide/
Brands Vietnam. (2023). Change in digital retail media advertising spending worldwide from 2018 to 2028. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1369467/change-retail-media-ad-spend-worldwide/
Brands Vietnam. "Change in Digital Retail Media Advertising Spending Worldwide from 2018 to 2028." Statista, Statista Inc., 29 Jun 2023, https://www.statista.com/statistics/1369467/change-retail-media-ad-spend-worldwide/
Brands Vietnam, Change in digital retail media advertising spending worldwide from 2018 to 2028 Statista, https://www.statista.com/statistics/1369467/change-retail-media-ad-spend-worldwide/ (last visited July 22, 2024)
Change in digital retail media advertising spending worldwide from 2018 to 2028 [Graph], Brands Vietnam, June 29, 2023. [Online]. Available: https://www.statista.com/statistics/1369467/change-retail-media-ad-spend-worldwide/