The number of brands advertising in Indian cinemas was significantly higher in the second half of 2022 as compared to the same period in 2019, with September seeing as many as 430 brands invested in cinema advertising. This reflected an 18 percent increase on average from pre-pandemic levels. The brands invested in cinema advertising in 2022 primarily belonged to categories such as food and beverage, consumer durables, clothing, beauty, and BFSI.
Impact of COVID-19 pandemic on number of brands advertising in cinemas India in 2019 and 2022
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Ormax Media. (January 23, 2023). Impact of COVID-19 pandemic on number of brands advertising in cinemas India in 2019 and 2022 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1369190/india-pre-and-post-pandemic-cinema-advertising-by-brands/
Ormax Media. "Impact of COVID-19 pandemic on number of brands advertising in cinemas India in 2019 and 2022." Chart. January 23, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1369190/india-pre-and-post-pandemic-cinema-advertising-by-brands/
Ormax Media. (2023). Impact of COVID-19 pandemic on number of brands advertising in cinemas India in 2019 and 2022. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1369190/india-pre-and-post-pandemic-cinema-advertising-by-brands/
Ormax Media. "Impact of Covid-19 Pandemic on Number of Brands Advertising in Cinemas India in 2019 and 2022." Statista, Statista Inc., 23 Jan 2023, https://www.statista.com/statistics/1369190/india-pre-and-post-pandemic-cinema-advertising-by-brands/
Ormax Media, Impact of COVID-19 pandemic on number of brands advertising in cinemas India in 2019 and 2022 Statista, https://www.statista.com/statistics/1369190/india-pre-and-post-pandemic-cinema-advertising-by-brands/ (last visited January 06, 2025)
Impact of COVID-19 pandemic on number of brands advertising in cinemas India in 2019 and 2022 [Graph], Ormax Media, January 23, 2023. [Online]. Available: https://www.statista.com/statistics/1369190/india-pre-and-post-pandemic-cinema-advertising-by-brands/
