The awareness among worldwide consumers about companies selling their personal data to third parties has grown in recent years. As of July 2022, three in four consumers in selected countries worldwide said they knew that companies sell personal information. In comparison, in 2020, this share was a little over 60 percent.
Share of worldwide consumers who are aware that companies sell their data to third parties in 2020 and 2022
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DataGrail. (March 9, 2022). Share of worldwide consumers who are aware that companies sell their data to third parties in 2020 and 2022 [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/1369055/consumer-awareness-global-private-data-companies-sell/
DataGrail. "Share of worldwide consumers who are aware that companies sell their data to third parties in 2020 and 2022." Chart. March 9, 2022. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/1369055/consumer-awareness-global-private-data-companies-sell/
DataGrail. (2022). Share of worldwide consumers who are aware that companies sell their data to third parties in 2020 and 2022. Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/1369055/consumer-awareness-global-private-data-companies-sell/
DataGrail. "Share of Worldwide Consumers Who Are Aware That Companies Sell Their Data to Third Parties in 2020 and 2022." Statista, Statista Inc., 9 Mar 2022, https://www.statista.com/statistics/1369055/consumer-awareness-global-private-data-companies-sell/
DataGrail, Share of worldwide consumers who are aware that companies sell their data to third parties in 2020 and 2022 Statista, https://www.statista.com/statistics/1369055/consumer-awareness-global-private-data-companies-sell/ (last visited January 05, 2025)
Share of worldwide consumers who are aware that companies sell their data to third parties in 2020 and 2022 [Graph], DataGrail, March 9, 2022. [Online]. Available: https://www.statista.com/statistics/1369055/consumer-awareness-global-private-data-companies-sell/