During a late 2023 survey among marketing professionals worldwide, 78 percent of respondents found YouTube to be an effective video marketing channel. This was followed by 71 percent of respondents finding Facebook effective, while 64 percent cited Instagram.
Most effective video marketing channels according to marketers worldwide in 2023
The survey was carried out among 967 marketing professionals and online consumers. The data presented in the data set in based only on the answer of the marketing professionals. However, the source does not provide a separate number for marketing professionals only. Exact date of survey not provided by source, only "late 2023."
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Wyzowl. (January 9, 2024). Most effective video marketing channels according to marketers worldwide in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1366891/most-effective-video-marketing-channels-worldwide/
Wyzowl. "Most effective video marketing channels according to marketers worldwide in 2023." Chart. January 9, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1366891/most-effective-video-marketing-channels-worldwide/
Wyzowl. (2024). Most effective video marketing channels according to marketers worldwide in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1366891/most-effective-video-marketing-channels-worldwide/
Wyzowl. "Most Effective Video Marketing Channels According to Marketers Worldwide in 2023." Statista, Statista Inc., 9 Jan 2024, https://www.statista.com/statistics/1366891/most-effective-video-marketing-channels-worldwide/
Wyzowl, Most effective video marketing channels according to marketers worldwide in 2023 Statista, https://www.statista.com/statistics/1366891/most-effective-video-marketing-channels-worldwide/ (last visited December 22, 2024)
Most effective video marketing channels according to marketers worldwide in 2023 [Graph], Wyzowl, January 9, 2024. [Online]. Available: https://www.statista.com/statistics/1366891/most-effective-video-marketing-channels-worldwide/