U.S. Gen Z attitude towards gaming streamers and content creators 2022
According to a September 2022 survey conducted among users aged 13 to 25 in the United States, approximately 13 percent of respondents reported having a very favorable opinion of gaming streamer Olajide Olatunji, also known as KSI. In contrast, just five percent held a very unfavorable view of the British YouTuber. The Swedish YouTuber Felix Kjelberg, better known as PewDiePie, was reported to be seen very favorably by two out of 10 respondents. Additionally, 22 percent of respondents reported finding American Minecraft YouTuber Dream, very unfavorably.