During a February 2022 survey, one fifth of respondents stated that they often bought products from companies that were sponsoring a sport or sports organization that they liked. Meanwhile, 41 percent of respondents stated that sports sponsorship rarely or never impacted their purchase decisions.
Frequency of buying from companies that sponsor a sport or sports organization that respondents like in the United States as of February 2022
Characteristic
Share of respondents
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Elevent. (March 31, 2022). Frequency of buying from companies that sponsor a sport or sports organization that respondents like in the United States as of February 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1366518/sports-sponsorship-impact-purchase/
Elevent. "Frequency of buying from companies that sponsor a sport or sports organization that respondents like in the United States as of February 2022." Chart. March 31, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1366518/sports-sponsorship-impact-purchase/
Elevent. (2022). Frequency of buying from companies that sponsor a sport or sports organization that respondents like in the United States as of February 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1366518/sports-sponsorship-impact-purchase/
Elevent. "Frequency of Buying from Companies That Sponsor a Sport or Sports Organization That Respondents like in The United States as of February 2022." Statista, Statista Inc., 31 Mar 2022, https://www.statista.com/statistics/1366518/sports-sponsorship-impact-purchase/
Elevent, Frequency of buying from companies that sponsor a sport or sports organization that respondents like in the United States as of February 2022 Statista, https://www.statista.com/statistics/1366518/sports-sponsorship-impact-purchase/ (last visited August 25, 2024)
Frequency of buying from companies that sponsor a sport or sports organization that respondents like in the United States as of February 2022 [Graph], Elevent, March 31, 2022. [Online]. Available: https://www.statista.com/statistics/1366518/sports-sponsorship-impact-purchase/