During a 2023 survey carried out in Ireland, it was found that 86 percent of Irish consumers visited supermarkets at least monthly. Roughly a fifth of consumers went to the cinema with that frequency.
Monthly reach of selected place-based media in Ireland as of February 2023
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PML Group. (February 3, 2023). Monthly reach of selected place-based media in Ireland as of February 2023 [Graph]. In Statista. Retrieved January 23, 2025, from https://www.statista.com/statistics/1366471/ooh-media-reach-ireland/
PML Group. "Monthly reach of selected place-based media in Ireland as of February 2023." Chart. February 3, 2023. Statista. Accessed January 23, 2025. https://www.statista.com/statistics/1366471/ooh-media-reach-ireland/
PML Group. (2023). Monthly reach of selected place-based media in Ireland as of February 2023. Statista. Statista Inc.. Accessed: January 23, 2025. https://www.statista.com/statistics/1366471/ooh-media-reach-ireland/
PML Group. "Monthly Reach of Selected Place-based Media in Ireland as of February 2023." Statista, Statista Inc., 3 Feb 2023, https://www.statista.com/statistics/1366471/ooh-media-reach-ireland/
PML Group, Monthly reach of selected place-based media in Ireland as of February 2023 Statista, https://www.statista.com/statistics/1366471/ooh-media-reach-ireland/ (last visited January 23, 2025)
Monthly reach of selected place-based media in Ireland as of February 2023 [Graph], PML Group, February 3, 2023. [Online]. Available: https://www.statista.com/statistics/1366471/ooh-media-reach-ireland/