Number of cooperations between fashion labels and influencers in Germany in 2022

Published by
Kasia Davies,
Feb 26, 2024
In the first half of 2022, the brand that made deals with the most social media influencers in Germany was the Swedish company NA-KD. They worked with 1,090 fashion influencers. Zara also made deals with over 1,000 influencers.

Fashion labels by number of cooperations with influencers in Germany in the first half of 2022

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Release date

August 2022

Region

Germany

Survey time period

First half of 2022

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Statistics on " Fashion e-commerce in Germany "

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Zalando

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Second hand fashion

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Social media and online fashion

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Consumer behavior

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Topics

Fashion e-commerce in GermanyFashion e-commerce in the United StatesOnline retailers in GermanyFast fashion in EuropeFashion e-commerce in Spain
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