Most searched keywords on Google in the U.S in 2023, by monthly search volume

Published by
Tiago Bianchi
,
Apr 9, 2024
In 2023, "weather" was the most searched keyword on Google in the United States, with almost 82.62 million online searches monthly. "youtube" ranked second with an average of 71.3 million searches per month. The video platform generated nearly 582.7 million searches annually, of which over 99 percent were organic. The keyword for "amazon" came in third with over 56 million monthly searches, while "facebook" was the fourth-most popular keyword searched on Google, with over 54 million monthly searches.

Most popular Google search keywords in the United States in 2023, by monthly search volume

CharacteristicMonthly search volume
(in millions)		Yearly traffic for search term
(in millions)		Organic traffic (%)Paid traffic (%)
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Showing entries 1 to 10 (10 entries in total)

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Release date

January 2024

Region

United States

Survey time period

2023

Supplementary notes

According to the source, traffic is defined as the numbers of searches leading to the website.

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Online search market in the United StatesOnline search usage in IndiaOnline search market worldwideSearch engines in ChinaOnline search market in the United Kingdom
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