According to a survey conducted across 26 countries in 2023, around 29 percent of respondents stated that their favorite Korean music artist was popular K-pop group BTS. PSY, whose globally viral 2012 hit "Gangnam Style" brought him to the international stage, continues to have a successful career, both domestically and abroad.
Globally leading music artists from South Korea as of November 2023
among international Korean music consumers in 26 countries
Method of interview
Online panel
Supplementary notes
This survey was conducted in the following 26 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Kazakhstan, Australia, the United States, Canada, Mexico, Brazil, Argentina, the United Kingdom, France, Italy, Spain, Germany, Russia, Turkey, the United Arab Emirates, Saudi Arabia, Egypt, and South Africa.
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Korean Foundation for International Cultural Exchange. (April 2, 2024). Globally leading music artists from South Korea as of November 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1366150/south-korea-internationally-popular-music-artists/
Korean Foundation for International Cultural Exchange. "Globally leading music artists from South Korea as of November 2023." Chart. April 2, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1366150/south-korea-internationally-popular-music-artists/
Korean Foundation for International Cultural Exchange. (2024). Globally leading music artists from South Korea as of November 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1366150/south-korea-internationally-popular-music-artists/
Korean Foundation for International Cultural Exchange. "Globally Leading Music Artists from South Korea as of November 2023." Statista, Statista Inc., 2 Apr 2024, https://www.statista.com/statistics/1366150/south-korea-internationally-popular-music-artists/
Korean Foundation for International Cultural Exchange, Globally leading music artists from South Korea as of November 2023 Statista, https://www.statista.com/statistics/1366150/south-korea-internationally-popular-music-artists/ (last visited November 22, 2024)
Globally leading music artists from South Korea as of November 2023 [Graph], Korean Foundation for International Cultural Exchange, April 2, 2024. [Online]. Available: https://www.statista.com/statistics/1366150/south-korea-internationally-popular-music-artists/