According to a survey conducted across 18 countries in 2021, K-dramas were the most popular type of content among Hallyu consumers, with around 82 percent of respondents stating that they liked this type of content. Other popular types of Hallyu contents or products included Korean movies and entertainment programs.
Popularity of Hallyu contents from South Korea as of December 2021, by type of contents
Characteristic
Share of respondents
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among international Hallyu consumers in 18 countries
Method of interview
Online panel
Supplementary notes
Surveyed countries include the United States, Japan, China, Taiwan, Thailand, Indonesia, Malaysia, India, Vietnam, Australia, Argentina, Brazil, France, United Kingdom, United Arab Emirates, Turkey, South Africa, and Russia.
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Korean Foundation for International Cultural Exchange. (December 14, 2022). Popularity of Hallyu contents from South Korea as of December 2021, by type of contents [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1366001/south-korea-hallyu-popularity-by-content-type/
Korean Foundation for International Cultural Exchange. "Popularity of Hallyu contents from South Korea as of December 2021, by type of contents." Chart. December 14, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1366001/south-korea-hallyu-popularity-by-content-type/
Korean Foundation for International Cultural Exchange. (2022). Popularity of Hallyu contents from South Korea as of December 2021, by type of contents. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1366001/south-korea-hallyu-popularity-by-content-type/
Korean Foundation for International Cultural Exchange. "Popularity of Hallyu Contents from South Korea as of December 2021, by Type of Contents." Statista, Statista Inc., 14 Dec 2022, https://www.statista.com/statistics/1366001/south-korea-hallyu-popularity-by-content-type/
Korean Foundation for International Cultural Exchange, Popularity of Hallyu contents from South Korea as of December 2021, by type of contents Statista, https://www.statista.com/statistics/1366001/south-korea-hallyu-popularity-by-content-type/ (last visited July 22, 2024)
Popularity of Hallyu contents from South Korea as of December 2021, by type of contents [Graph], Korean Foundation for International Cultural Exchange, December 14, 2022. [Online]. Available: https://www.statista.com/statistics/1366001/south-korea-hallyu-popularity-by-content-type/