In 2022, off-side media, such as email marketing or in-store media, accounted for 12.7 percent of retail media advertising spending in the United States. This share is expected to increase to 17 percent by the end of 2025.
On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Various sources (@NachoCarnes). (April 12, 2023). On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes). "On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025." Chart. April 12, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes). (2023). On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes). "On-site Vs. Off-site Share of Retail Media Advertising Spending in The United States from 2021 to 2025." Statista, Statista Inc., 12 Apr 2023, https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes), On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025 Statista, https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/ (last visited November 21, 2024)
On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025 [Graph], Various sources (@NachoCarnes), April 12, 2023. [Online]. Available: https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/