In 2022, off-side media, such as email marketing or in-store media, accounted for 12.7 percent of retail media advertising spending in the United States. This share is expected to increase to 17 percent by the end of 2025.
On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025
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On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025
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Various sources (@NachoCarnes). (April 12, 2023). On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025 [Graph]. In Statista. Retrieved April 01, 2025, from https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes). "On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025." Chart. April 12, 2023. Statista. Accessed April 01, 2025. https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes). (2023). On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025. Statista. Statista Inc.. Accessed: April 01, 2025. https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes). "On-site Vs. Off-site Share of Retail Media Advertising Spending in The United States from 2021 to 2025." Statista, Statista Inc., 12 Apr 2023, https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
Various sources (@NachoCarnes), On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025 Statista, https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/ (last visited April 01, 2025)
On-site vs. off-site share of retail media advertising spending in the United States from 2021 to 2025 [Graph], Various sources (@NachoCarnes), April 12, 2023. [Online]. Available: https://www.statista.com/statistics/1365897/on-site-off-site-retail-media-ad-spend-usa/
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