Budget allocation for skincare products Indonesia 2022

Published by Hanadian Nurhayati-Wolff, May 3, 2024
According to a survey conducted on beauty trends in Indonesia in 2022, approximately 42 percent of respondents stated they allocated between five and ten percent of their income for skincare products. The same survey found that Indonesians buy skincare products seven times a year on average.

Budget allocation for skincare products in Indonesia as of October 2022

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Release date

November 2022

Region

Indonesia

Survey time period

October 14 to 18, 2022

Number of respondents

1,883 respondents

Age group

15-44 years

Method of interview

Online survey

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Overview

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Facial products

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Lip products

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Purchase channels

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Makeup market in IndonesiaInfluencer marketing in IndonesiaFMCG market in IndonesiaCosmetics and personal care market in IndonesiaApparel and footwear market in Indonesia
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