According to a survey on beauty trends conducted in Indonesia in November 2023, suitability for the skin and giving nice results on the face were the two main factors considered by consumers when purchasing skincare products, as stated by the majority of respondents. Ingredients of the products were also stated as one of the leading factors that could sway their purchasing decision.
Most important factors considered when buying skincare products in Indonesia as of November 2023
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JakPat. (December 27, 2023). Most important factors considered when buying skincare products in Indonesia as of November 2023 [Graph]. In Statista. Retrieved March 11, 2025, from https://www.statista.com/statistics/1365879/indonesia-factors-considered-when-buying-skincare-by-score/
JakPat. "Most important factors considered when buying skincare products in Indonesia as of November 2023." Chart. December 27, 2023. Statista. Accessed March 11, 2025. https://www.statista.com/statistics/1365879/indonesia-factors-considered-when-buying-skincare-by-score/
JakPat. (2023). Most important factors considered when buying skincare products in Indonesia as of November 2023. Statista. Statista Inc.. Accessed: March 11, 2025. https://www.statista.com/statistics/1365879/indonesia-factors-considered-when-buying-skincare-by-score/
JakPat. "Most Important Factors Considered When Buying Skincare Products in Indonesia as of November 2023." Statista, Statista Inc., 27 Dec 2023, https://www.statista.com/statistics/1365879/indonesia-factors-considered-when-buying-skincare-by-score/
JakPat, Most important factors considered when buying skincare products in Indonesia as of November 2023 Statista, https://www.statista.com/statistics/1365879/indonesia-factors-considered-when-buying-skincare-by-score/ (last visited March 11, 2025)
Most important factors considered when buying skincare products in Indonesia as of November 2023 [Graph], JakPat, December 27, 2023. [Online]. Available: https://www.statista.com/statistics/1365879/indonesia-factors-considered-when-buying-skincare-by-score/