Valentine's Day plans among female consumers in Japan 2023

Published by Statista Research Department, Aug 16, 2024
In a survey conducted in January 2023, around 36 percent of female consumers in Japan said they planned shopping chocolate or presents at stores for Valentine's Day. Close to 22 percent planned to make chocolates or sweets themselves.

Valentine's Day plans among female consumers in Japan as of January 2023

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Statistic: Valentine's Day plans among female consumers in Japan as of January 2023

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Release date

February 2023

Region

Japan

Survey time period

January 27 to 30, 2023

Number of respondents

2,523 respondents

Age group

13-59 years

Special properties

mobile web survey among LINE users; multiple answers possible

Supplementary notes

Respondents were asked what they planned to do for Valentine's Day, including other days and plans they had for themselves.

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