In 2022, 72.7 percent of products in the global online sports and outdoor industry were purchased offline. The offline channel is forecast to keep the highest share (70 percent) by 2027.
Distribution of online and offline sports and outdoor e-commerce sales worldwide from 2017 to 2027
Other statistics that may interest you Sporting goods e-commerce
Overview
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- Premium Statistic Revenue of sports and outdoor e-commerce in selected countries worldwide 2023
- Premium Statistic Sports and outdoor e-commerce revenue worldwide 2017-2027, by segment
- Premium Statistic Average sports and outdoor e-commerce revenue per user worldwide 2017-2027
- Premium Statistic Global online and offline sports and outdoor e-commerce sales distribution 2017-2027
- Premium Statistic Global sports and outdoor e-commerce sales distribution 2017-2027, by device
Category benchmarks
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- Premium Statistic Shopping cart abandonment rate worldwide 2022, by industry
- Premium Statistic Global: retailers where products were unavailable in the past 3 months 2022
- Premium Statistic Global conversion rates in selected verticals 2024
- Premium Statistic U.S. total and e-commerce sports, hobby, instrument, and book stores sales 2004-2022
Leading players
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- Premium Statistic Worldwide: Top 10 Sports & Outdoor online stores
- Basic Statistic Leading sports and outdoor online shops in the United States 2024
- Premium Statistic United States: Top 10 Sports & Outdoor online stores
- Premium Statistic United Kingdom: Top 10 Sports & Outdoor online stores
- Premium Statistic Germany: Top 10 Sports & Outdoor online stores
- Premium Statistic nike.com: E-Commerce net sales from 2014 to 2024
- Basic Statistic adidas.com: E-Commerce net sales from 2014 to 2024
Online traffic
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- Premium Statistic Monthly traffic to nike.com 2024
- Premium Statistic Monthly number of visits to adidas.com 2024
- Premium Statistic Monthly number of visits to lululemon.com 2023
- Premium Statistic Monthly number of visits to dickssportinggoods.com 2024
- Premium Statistic Monthly traffic to jdsports.co.uk 2020-2022
Consumption
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- Premium Statistic Global sports and outdoor e-commerce users worldwide 2017-2027, by segment
- Premium Statistic Global sports and outdoor e-commerce penetration rate 2017-2027, by segment
- Premium Statistic Share of shoppers buying leisure, sport & hobby products online 2023, by country
- Premium Statistic Shoppers buying leisure, sport & hobby products online 2022, by gender and country
- Premium Statistic Share of shoppers buying leisure, sport & hobby products online 2022, by generation
- Premium Statistic Share of BOPIS sporting goods orders worldwide 2024
- Premium Statistic Percentage change of online sporting goods AOV worldwide 2023
- Premium Statistic Sales growth of BOPIS sporting goods orders 2023
Brand awareness
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- Basic Statistic Most well-known sports and outdoor online shops in the United States 2024
- Premium Statistic Nike brand profile in the United States 2024
- Basic Statistic Most well-known sports and outdoor online shops in the UK 2023
- Premium Statistic Sports Direct brand profile in the UK 2023
- Premium Statistic Adidas brand profile in Germany 2023
Further Content: You might find this interesting as well
Statista. (February 1, 2023). Distribution of online and offline sports and outdoor e-commerce sales worldwide from 2017 to 2027 [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/forecasts/1365646/sports-and-outdoor-e-commerce-online-offline-sales-distribution
Statista. "Distribution of online and offline sports and outdoor e-commerce sales worldwide from 2017 to 2027." Chart. February 1, 2023. Statista. Accessed December 03, 2024. https://www.statista.com/forecasts/1365646/sports-and-outdoor-e-commerce-online-offline-sales-distribution
Statista. (2023). Distribution of online and offline sports and outdoor e-commerce sales worldwide from 2017 to 2027. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/forecasts/1365646/sports-and-outdoor-e-commerce-online-offline-sales-distribution
Statista. "Distribution of Online and Offline Sports and Outdoor E-commerce Sales Worldwide from 2017 to 2027." Statista, Statista Inc., 1 Feb 2023, https://www.statista.com/forecasts/1365646/sports-and-outdoor-e-commerce-online-offline-sales-distribution
Statista, Distribution of online and offline sports and outdoor e-commerce sales worldwide from 2017 to 2027 Statista, https://www.statista.com/forecasts/1365646/sports-and-outdoor-e-commerce-online-offline-sales-distribution (last visited December 03, 2024)
Distribution of online and offline sports and outdoor e-commerce sales worldwide from 2017 to 2027 [Graph], Statista, February 1, 2023. [Online]. Available: https://www.statista.com/forecasts/1365646/sports-and-outdoor-e-commerce-online-offline-sales-distribution