According to a survey in Indonesia in 2022, around 50 percent of the respondents stated that they would increase their intention to pay a higher price to get healthier products. In comparison, six percent of Indonesian consumers planned to reduce their intention to do so.
Intention to pay a higher price to get a healthier product among consumers in Indonesia in 2022
The survey question was: "Think about 2022. Are you planning to do more, less, or about the same of the following?"
br>
Figures may not add up to 100 percent due to rounding,
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
McKinsey & Company. (December 13, 2022). Intention to pay a higher price to get a healthier product among consumers in Indonesia in 2022 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1365590/indonesia-intention-to-pay-more-for-a-healthier-product/
McKinsey & Company. "Intention to pay a higher price to get a healthier product among consumers in Indonesia in 2022." Chart. December 13, 2022. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1365590/indonesia-intention-to-pay-more-for-a-healthier-product/
McKinsey & Company. (2022). Intention to pay a higher price to get a healthier product among consumers in Indonesia in 2022. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1365590/indonesia-intention-to-pay-more-for-a-healthier-product/
McKinsey & Company. "Intention to Pay a Higher Price to Get a Healthier Product among Consumers in Indonesia in 2022." Statista, Statista Inc., 13 Dec 2022, https://www.statista.com/statistics/1365590/indonesia-intention-to-pay-more-for-a-healthier-product/
McKinsey & Company, Intention to pay a higher price to get a healthier product among consumers in Indonesia in 2022 Statista, https://www.statista.com/statistics/1365590/indonesia-intention-to-pay-more-for-a-healthier-product/ (last visited November 05, 2024)
Intention to pay a higher price to get a healthier product among consumers in Indonesia in 2022 [Graph], McKinsey & Company, December 13, 2022. [Online]. Available: https://www.statista.com/statistics/1365590/indonesia-intention-to-pay-more-for-a-healthier-product/