Saga, Direct Line, and AA had the most loyal customers among car insurance providers in the UK in 2023. In that year, 89 percent of Saga customers stated that they will repurchase from the insurer in the future.
Car insurance loyalty by brand in the United Kingdom (UK) in 2023
This question was phrased by the source as follows: " When it comes to car insurance, which of the following brands are you likely to purchase again in the future?"
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Statista Consumer Insights. (December 13, 2023). Car insurance loyalty by brand in the United Kingdom (UK) in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1365537/car-insurance-loyalty-by-brand-in-the-united-kingdom/
Statista Consumer Insights. "Car insurance loyalty by brand in the United Kingdom (UK) in 2023." Chart. December 13, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1365537/car-insurance-loyalty-by-brand-in-the-united-kingdom/
Statista Consumer Insights. (2023). Car insurance loyalty by brand in the United Kingdom (UK) in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1365537/car-insurance-loyalty-by-brand-in-the-united-kingdom/
Statista Consumer Insights. "Car Insurance Loyalty by Brand in The United Kingdom (Uk) in 2023." Statista, Statista Inc., 13 Dec 2023, https://www.statista.com/statistics/1365537/car-insurance-loyalty-by-brand-in-the-united-kingdom/
Statista Consumer Insights, Car insurance loyalty by brand in the United Kingdom (UK) in 2023 Statista, https://www.statista.com/statistics/1365537/car-insurance-loyalty-by-brand-in-the-united-kingdom/ (last visited December 22, 2024)
Car insurance loyalty by brand in the United Kingdom (UK) in 2023 [Graph], Statista Consumer Insights, December 13, 2023. [Online]. Available: https://www.statista.com/statistics/1365537/car-insurance-loyalty-by-brand-in-the-united-kingdom/