During a global 2022 survey, around three-quarters of responding advertisers, publishers and advertising technology companies stated that there was at least some talent scarcity in their field. Among ad agencies, that share stood at 85 percent.
Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type
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World Federation of Advertisers. (July 28, 2022). Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers. "Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type." Chart. July 28, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers. (2022). Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers. "Perceived Scarcity of Talent in The Advertising Media Industry among Organizations Worldwide as of May 2022, by Stakeholder Type." Statista, Statista Inc., 28 Jul 2022, https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/
World Federation of Advertisers, Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type Statista, https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/ (last visited November 21, 2024)
Perceived scarcity of talent in the advertising media industry among organizations worldwide as of May 2022, by stakeholder type [Graph], World Federation of Advertisers, July 28, 2022. [Online]. Available: https://www.statista.com/statistics/1365420/scarcity-talent-advertising-media-worldwide/