Wish's mobile audience consists largely of people aged 18 to 34 in most Nordic countries. Based on geolocalized data from March 2023, 46 percent of Wish mobile shoppers in Finland are between 18 and 24. In Sweden, 47 percent of all Wish mobile shoppers are adults aged 25 to 34.
Distribution of Wish mobile shoppers in the Nordic countries as of March 2023, by age group
based on an audience size of 107,168 mobile users*
Supplementary notes
The source does not provide additional information on the methodology used. *37,289 users in Sweden, 17,909 in Norway, 29,294 in Denmark, and in 22,676 Finland.
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Start.io. (March 20, 2023). Distribution of Wish mobile shoppers in the Nordic countries as of March 2023, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1365416/nordics-wish-mobile-audience-by-age-group/
Start.io. "Distribution of Wish mobile shoppers in the Nordic countries as of March 2023, by age group." Chart. March 20, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1365416/nordics-wish-mobile-audience-by-age-group/
Start.io. (2023). Distribution of Wish mobile shoppers in the Nordic countries as of March 2023, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1365416/nordics-wish-mobile-audience-by-age-group/
Start.io. "Distribution of Wish Mobile Shoppers in The Nordic Countries as of March 2023, by Age Group." Statista, Statista Inc., 20 Mar 2023, https://www.statista.com/statistics/1365416/nordics-wish-mobile-audience-by-age-group/
Start.io, Distribution of Wish mobile shoppers in the Nordic countries as of March 2023, by age group Statista, https://www.statista.com/statistics/1365416/nordics-wish-mobile-audience-by-age-group/ (last visited December 21, 2024)
Distribution of Wish mobile shoppers in the Nordic countries as of March 2023, by age group [Graph], Start.io, March 20, 2023. [Online]. Available: https://www.statista.com/statistics/1365416/nordics-wish-mobile-audience-by-age-group/
