Revenue of baijiu industry in China 2017-2026, by price range

Published by
Xin Ou,
Feb 23, 2024
In 2021, mid-priced baijiu remained the most popular baijiu among Chinese consumers, contributing about 280 billion yuan in sales revenue. Meanwhile, premium and deluxe baijiu was gaining popularity.

Revenue of Chinese baijiu industry in China from 2017 to 2021 with estimates until 2026, by price range (in billion yuan)

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Release date

January 2023

Region

China

Survey time period

2017 to 2021

Supplementary notes

* Estimate.

One yuan equals to approximately 0.15 U.S. dollars and 0.14 euros (as of February 2023).

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