Breakdown of revenue of baijiu industry China 2017-2026, by aroma
In 2021, Nongxiang flavor baijiu remained the leading aroma type among Chinese consumers, accounting for about 47.4 percent of sales revenue. However, Nongxiang flavor is losing ground. In 2026, Jiangxiang flavor baijiu is expected to surpass Nongxiang flavor as the largest segment.
