According to an October 2022 survey of social media users aged between 16 and 24 in the United Kingdom, approximately 55 percent of respondents reported using TikTok multiple times per day. In contrast, 13 percent of respondents reported using the popular social media app once per day. despite its popularity, 15 percent of UK Gen Z users reported never using TikTok. In October 2022, 31 percent of Gen Z users in the UK reported engaging with TikTok for between one and two hours daily.
TikTok engagement among Gen Z users in the United Kingdom in October 2022, by frequency
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Ipsos MORI. (October 22, 2022). TikTok engagement among Gen Z users in the United Kingdom in October 2022, by frequency [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1365135/tiktok-gen-z-usage-uk-by-frequency/
Ipsos MORI. "TikTok engagement among Gen Z users in the United Kingdom in October 2022, by frequency." Chart. October 22, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1365135/tiktok-gen-z-usage-uk-by-frequency/
Ipsos MORI. (2022). TikTok engagement among Gen Z users in the United Kingdom in October 2022, by frequency. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1365135/tiktok-gen-z-usage-uk-by-frequency/
Ipsos MORI. "Tiktok Engagement among Gen Z Users in The United Kingdom in October 2022, by Frequency." Statista, Statista Inc., 22 Oct 2022, https://www.statista.com/statistics/1365135/tiktok-gen-z-usage-uk-by-frequency/
Ipsos MORI, TikTok engagement among Gen Z users in the United Kingdom in October 2022, by frequency Statista, https://www.statista.com/statistics/1365135/tiktok-gen-z-usage-uk-by-frequency/ (last visited August 24, 2024)
TikTok engagement among Gen Z users in the United Kingdom in October 2022, by frequency [Graph], Ipsos MORI, October 22, 2022. [Online]. Available: https://www.statista.com/statistics/1365135/tiktok-gen-z-usage-uk-by-frequency/