First choice of two-hour entertainment for female consumers aged 35+ U.S. 2022

Published by
A. Guttmann,
Apr 19, 2023
The results of a consumer survey fielded in the United States in October 2022 show that according to 29 percent of women aged 35+ watchin bog brand SVODs was the most popular entertainment activity when they had about two hours to spare. The next most popular activity was accessing content through MVPD (multichannel video programming distributor) subscriptions, as per 15 percent of respondents.

First choice of two-hour entertainment according to female consumers aged 35+ in the United States as of October 2022

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Release date

November 2022

Region

United States

Survey time period

October 2022

Number of respondents

1,080 respondents

Age group

35-74 years

Special properties

Household decision-maker/shares in decisions on entertainment, have broadband access, U.S. census balanced, female consumers

Supplementary notes

Please tell us which of the entertainment sources you use you’d be most likely to turn to first in each of the following specific situations. What's your first choice when you have 2+ hours available?

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