First choice of two-hour entertainment for female consumers aged 25-34 U.S. 2022
During a survey fielded in the United States in October 2022 it was found that the most popular activity for women aged 25-34 when they had about two hours to spare was to watch big brand SVODs. The next most popular activity was using social media, mentioned by 20 percent of responding women, and it was followed by reading or listening to audiobooks, as per seven percent of survey participants.
