In 2023, TV advertising revenue in Germany was estimated at 4.3 billion euros. Linear TV accounted for four billion out of the total and online TV for 275 million. TV is the strongest ad medium in Germany, with a 40 percent market share.
TV advertising revenue in Germany in 2023, by platform
(in million euros)
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PwC. (September 12, 2023). TV advertising revenue in Germany in 2023, by platform (in million euros) [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1363220/tv-ad-revenue-platform-germany/
PwC. "TV advertising revenue in Germany in 2023, by platform (in million euros)." Chart. September 12, 2023. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1363220/tv-ad-revenue-platform-germany/
PwC. (2023). TV advertising revenue in Germany in 2023, by platform (in million euros). Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1363220/tv-ad-revenue-platform-germany/
PwC. "Tv Advertising Revenue in Germany in 2023, by Platform (in Million Euros)." Statista, Statista Inc., 12 Sep 2023, https://www.statista.com/statistics/1363220/tv-ad-revenue-platform-germany/
PwC, TV advertising revenue in Germany in 2023, by platform (in million euros) Statista, https://www.statista.com/statistics/1363220/tv-ad-revenue-platform-germany/ (last visited November 18, 2024)
TV advertising revenue in Germany in 2023, by platform (in million euros) [Graph], PwC, September 12, 2023. [Online]. Available: https://www.statista.com/statistics/1363220/tv-ad-revenue-platform-germany/
