The majority of consumers in Japan purchased private label products at least once a month, as revealed in a survey conducted in October 2022. The largest share of respondents, around 21.4 percent, bought private branded products around two to three times per month.
Private label consumer products are commonly distributed by supermarkets and convenience stores under store brands in Japan.
Frequency of buying private label products in Japan as of October 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PR Times. (December 28, 2022). Frequency of buying private label products in Japan as of October 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1363051/japan-frequency-purchase-private-label-product/
PR Times. "Frequency of buying private label products in Japan as of October 2022." Chart. December 28, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1363051/japan-frequency-purchase-private-label-product/
PR Times. (2022). Frequency of buying private label products in Japan as of October 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1363051/japan-frequency-purchase-private-label-product/
PR Times. "Frequency of Buying Private Label Products in Japan as of October 2022." Statista, Statista Inc., 28 Dec 2022, https://www.statista.com/statistics/1363051/japan-frequency-purchase-private-label-product/
PR Times, Frequency of buying private label products in Japan as of October 2022 Statista, https://www.statista.com/statistics/1363051/japan-frequency-purchase-private-label-product/ (last visited December 22, 2024)
Frequency of buying private label products in Japan as of October 2022 [Graph], PR Times, December 28, 2022. [Online]. Available: https://www.statista.com/statistics/1363051/japan-frequency-purchase-private-label-product/
