In the United States, watching the premium options by streaming service Peacock on a daily basis was most common among millennials as well as Generation Z, according to a survey conducted in November 2022. Respectively, 13 and 11 percent of respondents in these generations did so in the month prior to the survey. Baby boomers, born between 1946 and 1964, were least likely to use these streaming options every day, with a share of three percent.
Frequency of watching Peacock Premium in the United States as of November 2022, by generation
Characteristic
Multiple times a day
Once daily
A few times per week
Once per week
A few times
Once
Never
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Morning Consult. (November 8, 2022). Frequency of watching Peacock Premium in the United States as of November 2022, by generation [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1362659/use-peacock-premium-frequency-united-states-generation/
Morning Consult. "Frequency of watching Peacock Premium in the United States as of November 2022, by generation." Chart. November 8, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1362659/use-peacock-premium-frequency-united-states-generation/
Morning Consult. (2022). Frequency of watching Peacock Premium in the United States as of November 2022, by generation. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1362659/use-peacock-premium-frequency-united-states-generation/
Morning Consult. "Frequency of Watching Peacock Premium in The United States as of November 2022, by Generation." Statista, Statista Inc., 8 Nov 2022, https://www.statista.com/statistics/1362659/use-peacock-premium-frequency-united-states-generation/
Morning Consult, Frequency of watching Peacock Premium in the United States as of November 2022, by generation Statista, https://www.statista.com/statistics/1362659/use-peacock-premium-frequency-united-states-generation/ (last visited August 25, 2024)
Frequency of watching Peacock Premium in the United States as of November 2022, by generation [Graph], Morning Consult, November 8, 2022. [Online]. Available: https://www.statista.com/statistics/1362659/use-peacock-premium-frequency-united-states-generation/